Vehicles owned by character rights owner Similarly decorated vehicles have been found in Taiwan, the Philippines, Thailand, Malaysia, the United States, Brazil, Indonesia, and the United Kingdom. Another Itasha-JDM event was held on March 27 named "Itasha Tengoku JDM Paradise". In 2019, Odaiba Itasha Tengoku, which took place in Odaiba, Tokyo, was also held. Since then, the subculture has grown and allows people to express themselves and show off their customization to fellow friends and competitors. In 2007, the first Autosalone ( あうとさろーね, Autosarōne), an itasha-oriented convention, was held in Ariake, near Comiket. The earliest known report of an itasha-decorated vehicle in convention was in August 2005, in Comiket 68. The subculture started in Japan in the 1980s with character plushies and stickers, but only became a phenomenon in the twenty-first century, when anime culture became relatively well known via the Internet. History Itasha car meet, Moesha-ofu, in Iga, Mie The name is also a pun for Italian cars ( イタリア車, Itaria-sha), truncated in Japanese slang as Itasha ( イタ車). Itai means "painful", with additional senses of "painfully embarrassing" → "cringeworthy", "painful for the wallet" due to the high costs involved, or "painful to look at" (an eyesore). Since then, itasha (as the decorated vehicle) was derived from combining the Japanese words for itai ( 痛い, painful, cringe, embarrassing) and sha ( 車, vehicle). Among them, the "itasha"-originally Japanese slang meaning an imported Italian car-was the most desired. In the 1980s, when Japan was at the zenith of its economic might, there were many luxury import cars in Tokyo. There are different names for vehicles that have features of an itasha, such as itansha ( 痛単車) for motorcycles, itachari ( 痛チャリ) for bicycles, itabasu ( 痛バス) for buses, itatorakku ( 痛トラック) for trucks, and itadensha ( 痛電車) for trains. The cars are seen prominently in places such as Akihabara ( Tokyo), Nipponbashi ( Osaka), or Ōsu ( Nagoya), or Itasha-based events, such as Odaiba Itasha Tengoku. The decorations usually involve paint schemes and stickers. In Japan, an itasha ( 痛車, literally "painful" or "cringeworthy" + "car") is a car decorated with images of characters from anime, manga, or video games (especially bishōjo games or eroge). Remember, it's not just cars and vans that we create decals for, we also make vehicle stickers for trailers, boats, horseboxes and a number of other company assets.Vehicle decorated with images of fictional characters A Nissan March featuring Hinagiku Katsura from the manga series Hayate the Combat Butler A Mazda 3 featuring Yamato from the video game Kantai Collection All of our centres provide full graphic design services for your decals or we can work with design partners and reproduce any designs that are provided. We can provide decal pricing estimates over the phone and email across visual illustrations of what vehicle decals will look like on a client's vehicle. The vehicle stickers are waterproof and can be made for the bodywork of vehicles or for the inside or outside of windows and glass.ĭecals are a quicker and cheaper alternative to full vehicle wraps and tend to be designed with the bodywork colour of the car or vehicle in mind rather than covering the whole of the bodywork like a car wrap. Decals and van lettering are easy to apply and remove and can be created with a fast turnaround for promotional events and ad-hoc usage.Ĭustom auto decals are self-adhesive and can be fitted by one of our specialist sign writers or they can be express shipped directly to your place of business. Vehicle decals and vehicle graphics provide an easy advertising solution for company vehicles.
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